Job Description Summary

The Senior Client Manager will lead the execution of the integrated campaigns for university, health and research. This role will have a strong focus on speed to market, messaging, strengthening the brand, and identifying measurable results to improvement of performance.

The Senior Client Manager will meet regularly with stakeholders to identify area experts to develop messaging and marketing materials. This role is highly collaborative within the Office of Communication and Marketing (OCM) as well as with key stakeholders across the enterprise. This is an on-site position.

Entity

Medical University Hospital Authority (MUHA)

Worker Type

Employee

Worker Sub-Type​

Regular

Cost Center

CC002311 SYS - Marketing Campaigns

Pay Rate Type

Salary

Pay Grade

Health-34

Scheduled Weekly Hours

40

Work Shift

Job Description

Minimum Qualifications

Education: Bachelor’s degree in marketing, communications, business, or related field. (Masters preferred)

Experience / Knowledge / Skills:

• 8 years of progressively responsible marketing management experience with bottom-line accountability for business results
• Product/service line marketing, development of integrated marketing/communication plans, and/or recruitment campaign experience required.
• Accomplished in elevating the brand, strategic and tactical plan development, implementation, evaluation, and tracking.
• Qualitative and quantitative market research experience.
• Agency and vendor management and the development, integration, and use of multi-channel advertising, public relations, corporate communications, and digital and sales strategies to achieve market share and brand power.
• Demonstrated ability to develop measurable business development/ marketing plans that show successful results in achieving growth targets.
• Ability to understand the supported business’ operations, product/service, strategic direction, and consumer segmentation and modeling.
• Excellent analytical skills and comprehensions of marketing results, problem-solving, leadership, interpersonal, communication and computer skills
• Demonstrates commitment to the OneMUSC strategic goals.

Principal Accountabilities

45% - Leads the process of identifying campaign strategies across the enterprise, clinical, academic, and research for MUSC. Executes comprehensive marketing/communication plans in a timely manner. Ensures that marketing initiatives are tracked and measured to monitor their effectiveness. Report outcomes in a clear, concise, and actionable fashion. Ensures consistency and integration between system sales strategy/ goals and marketing strategies.

15% - Collaborates with team members to achieve marketing objectives. Serves as a liaison between stakeholders and OCM team.

25% - Utilizes market research, business intelligence, CRM data, analytics, and other available data to ensure focused and measurable programs are developed in a consistent manner and measured for demonstrable ROI. Assesses demographic, socioeconomic, competition, competitor position, and other internal/external forces affecting continued business success and develops and manages short- and long-term marketing objectives to capitalize on identified opportunities.

10% - Adheres to all MUSC policies, procedures and standards. Provides guidance and makes recommendations for marketing communication campaign improvements.

5% - Other duties as assigned.

Additional Job Description

Education: Bachelors Degree or equivalent Work Experience: 8-10 years

If you like working with energetic enthusiastic individuals, you will enjoy your career with us!

The Medical University of South Carolina is an Equal Opportunity Employer. MUSC does not discriminate on the basis of race, color, religion or belief, age, sex, national origin, gender identity, sexual orientation, disability, protected veteran status, family or parental status, or any other status protected by state laws and/or federal regulations. All qualified applicants are encouraged to apply and will receive consideration for employment based upon applicable qualifications, merit and business need.

Medical University of South Carolina participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: http://www.uscis.gov/e-verify/employees