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Social Media Fundraising Intern



Marketing & Communications
Charleston, SC, USA
Posted on Tuesday, May 2, 2023

At GoodUnited, we use conversational messaging technology and human insight to help nonprofits acquire and activate supporters, build meaningful relationships at scale, and grow revenue in social channels.

Our Professional Services team’s primary focus is to drive revenue on social platforms for our nonprofit partners and create a world-class experience for our end users to reinforce the amazing brands our nonprofit partners have already built.

What does a Social Media Fundraising Intern do at GoodUnited?:

  • Content Creation & Reporting
    • Define key brand messages and insights by establishing and articulating the customer’s internal and external key messages.
    • Ensure that content is aligned with the mission and tone of voice of our nonprofit partners.
    • Use consumer analytics to determine the best way to create an inclusive community, engage supporters, protect brand integrity, increase brand awareness, and optimize fundraising and subscriber growth.
    • Daily community engagement and data tracking to boost fundraising metrics and identify impact on conversion.
  • Innovation & Testing
    • Develop innovative strategies and craft creative content to deepen the GoodUnited customer lifecycle through social media platforms between the nonprofit and the supporter.
    • Test new content to drive new engagement in Facebook Challenges to further leverage fundraising metrics and overall user experience.
  • Staff Management
    • Manage standard operating procedures (SOPs) and a global remote staff to effectively execute Challenges on Facebook.
    • Coordinate with other staff managers to find areas of inefficiency and process improvements.

What experience and skills does a Social Media Fundraising Intern need to be successful here?:

  • In-person (Charleston office), 20-40 hours/week, 2 months minimum
  • Marketing/Communications background is a plus
  • Experience working with social media and nonprofit fundraising tools and/or platforms
  • Strong verbal and exceptional written communication skills, who can relate to and build constructive relationships with stakeholders at all levels of the organization
  • Excellent attention to detail and time-management skills
  • Strong analytical skills with the ability to assess and initiate action independently and take charge before others do