The Visual Media Producer is responsible for producing high-quality video and photographic content that is used to increase awareness of the College of Charleston and its programs and initiatives. These digital assets help the university achieve its marketing and communications goals. While the primary focus of the position is on video production, the role also involves capturing some still photography for use in marketing, social media, advertising and promotional campaigns.

A bachelor’s degree and a minimum of three years of relevant professional experience in video production, with demonstrated skills in photography. Experience with and knowledge of all phases of the creative process, from concept to delivery, and experience using new and emerging technologies to achieve marketing and communication goals. The ability to meet deadlines while maintaining high creative standards is essential. Candidates with an equivalent combination of experience and/or education are encouraged to apply.

Understanding of marketing strategies, with experience in the creative use of video and photography to achieve marketing and communication goals. Ability to work independently or collaboratively as a part of creative teams, and with colleagues across the campus and external partners. Must have knowledge of interview best practices and techniques, and be able to conduct interviews as well as film as part of a crew or independently.

Strong knowledge of and experience with current videography and photography styles, cinematic trends and production techniques with an emphasis on color correction and grading techniques. Skilled in the use of Sony cinema cameras, advanced field and studio production techniques such as audio and lighting, and digital photography camera operation, lighting and photo editing. Must have experience using Adobe Premiere Pro for video editing and Adobe After Effects for motion graphics, titles and lower thirds. Adobe Lightroom/Photoshop experience is preferred and more advanced After Effects skills are a plus. Experience using small action/360/drone cameras and drone certification (Part 107) are a plus. Strong project management skills and the ability to complete projects on time and are necessities.

Comfortable working in a Mac environment

*This position is eligible for part-time telecommuting.

This position may require occasional evening and weekend work, as well as travel. A valid driver’s license is required. Some heavy lifting may be required.

Content will be used in a variety of digital campaigns, as well as on campus for recruiting, promotional, and fundraising purposes.

Please complete the application to include all current and previous work history and education. A resume will not be accepted nor reviewed to determine if an applicant has met the qualifications for the position.

**Salary is commensurate with education/experience which exceeds the minimum requirements.

Offers of employment are contingent upon a successful background check.

All applications must be submitted online https://jobs.cofc.edu.

The College of Charleston is an equal opportunity employer and does not discriminate against any individual or group on the basis of sex, gender (including gender identity and/or expression), pregnancy, race, religion, color, national origin, age, disability, military or veteran status, sexual orientation, genetic information, and other classifications protected by applicable federal, state, and local laws. For more information, please visit eop.cofc.edu.

As part of the Visual Media team, creates videos and photographs that are used on the website and in a variety of digital campaigns, including email, social media, and advertising. Schedules shoots, sets up lighting and audio, develops interview questions, conducts interviews and captures still images. Uses a style that reflects current trends and professional standards. Works in the field, on location and in studio environments. Produces content for multiple distribution channels. Develops short-form vertical video content tailored for TikTok, Instagram Reels and other emerging platforms.

Uses advanced editing and storytelling skills to produce videos and edit photographs that achieve the university’s marketing and communications goals. Selects sound bites, music, b-roll, graphics and imagery to engage the target audience. Produces deliverables in multiple formats, optimized for each platform. Ensures consistent branding and visual identity across all multimedia projects and implements accessibility standards for multimedia content, such as captions and alt text.

Collaborates with marketing colleagues on concept development, production planning and creative execution. Provides creative input for campaigns, including mood boards, storyboards and shot lists. Maintains and organizes equipment, monitors inventory and helps train student workers as needed. Manages multimedia assets, including proper metadata tagging, keywording, and maintains a digital asset library of both photo and video content for internal use.

Stays current with emerging trends, technologies, software and equipment in multimedia production. Makes recommendations for purchases that align with budget and marketing goals.